Mission Critical Culture Pt. 2

You ever try to get the attention of someone who's really busy? You might remember strategizing about what to say.

Thinking about which words to use.

Getting the most from limited communication.

Until recently, the most important thing to communicate was movement.

In 20th century wars, greater capacity for communication at a distance created miscoordinations. "Command by helicopter" resembled armchair quarterback.

As a child I learned flag semaphore - how ships communicate through flags.

What do you think ships would’ve found most important to say?

Maritime signal flags reveal the answer.